Photo 360: Quantifying Results From Experiential Photo Marketing

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HERE IS HOW WE QUANTIFY RESULTS FROM OUR EXPERIENTIAL PHOTO BOOTHS

Las Vegas green screen photo booth

GREEN SCREEN PHOTOGRAPHY EXECUTIONS THROUGH EXPERIENTIAL PHOTO MARKETING

With our experiential photo marketing booths, we’ll provide great photos participants will want to share with the world.

With our sophisticated real-time tracking, we’ll compile and quantify the results of the photo booth.  In other words, we’ll tell you how the photos from these photomarketing experiences spread through social media.

  • We’ll track reach, impressions, and social spread throughout the Internet.
  • We’ll provide you with CSV files of participant data — like emails — from the photo booth.
  • We’ll detail who shared photos on social media, and what the most popular posts were from your event.
  • We’ll track #hashtags from your event, and see how they spread.

Our green screen photo booths and experiential photo marketing events are designed to create great images.  Photos people want to share.  Artwork that defies reality.  After all, if you suddenly look like you’re on Route 66, who wouldn’t want to put that image on Facebook?  Social media can be intimidating.  How do you determine what will work, or what platforms make the most sense to target for your event?

  • Our HTML emails offer social sharing from the email.  That means participants won’t need to login to their social accounts from the event floor.
  • Our emails are branded with your logo — you control how the emails look and feel to match your company’s messaging.
  • We’ll work with your social media team to determine the right #hashtags for your event.
  • We’ll create artwork people can’t wait to put on social media.
  • All the data flows into our reports.  We’ll share it with you in a comprehensive detailed report.

DETAILED AFTER ACTION REPORTS

After the green screen photoraphy execution, we’ll give you a detailed After Action Report which quantifies the results of your photo booth. Every metric is evaluated.

  • We report total photos taken
  • The approximate number of participants that engaged with your brand through your photo booth.
  • We’ll report how many photos were emailed, sent by SMS text message, and posted to social media from the event floor.
  • We’ll provide you with the total visits, or views, a given photo has across the social spectrum.
  • We’ll detail what the reach and impressions are for these photo postings to social media. We’ll even give you a thumbnail of the most shared photo from your experiential photo booth.

Every part of the photo execution is evaluated, dissected, analyzed and reported. Would the booth have benefited by different artwork? A larger foot print? An additional photographer? By giving you our candid view — backed up by hard data — of the results from your photo booth, we can build for even greater success in the future.

green screen photography booth
A green screen photo booth in Pittsburgh.

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