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    Customer Loyalty The Rock Star Approach: Part 2, Mario Andretti

    For part one of this series,  I recycled a rambling story about how I came to do so much business with Starwood Hotels — something like 1/5th of every night I have on earth is spent at a Starwood branded hotel.  Since 2006, I estimate I’ve spent $70,000 in their hotels.  (Yes, smart ass, that […]

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    Trends in the Industry: Part 7

    Part 7?  Really? Who knew? In the last post, I talked about our green screen photo execution at the Long Beach Indycar race for Honda.  We were one of about six experiential photo marketing booths: the others utilized iPads or iPhones to capture images, and one a more traditional setup like ours. I showed a […]

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